US airlines are increasingly competing for Business Class passengers, especially on cross-country flights. Passengers can contribute to as much as 75 percent of the revenue on some of the cross-country flights, making their business highly valuable.
The most lucrative route in the US is from New York to Los Angeles – with an annual passenger traffic of about 3.2 million passengers and $1.43 billion in annual sales, according to the Bureau of Transportation Statistics.
Major airlines including United, Delta and AA are also offering dedicated cabin amenities, especially fully-flat beds, for transcontinental flights to lure Business Class passengers.
United has upgraded its transcontinental “p.s.” (Premium Service) flights with full-flat beds and other features such as WiFi Internet connectivity.
JetBlue plans to offer mini-suites in a new business class on its transcontinental Airbus A321 flights beginning in early 2014.